AI Insights · Timothy · June 2021
Top 5 Drawing & Coloring Apps on iOS in Germany Q2 2021
Analyzing the performance of the top 5 drawing and coloring apps on iOS in Germany during Q2 2021, including weekly downloads, revenue, and active users.
During the second quarter of 2021, the top five drawing and coloring apps on iOS in Germany showcased a variety of trends in terms of downloads, revenue, and active user engagement. Here's a detailed look at their performance:
Gallery: Coloring book & decor from BERESNEV s.r.o. experienced fluctuations in its weekly revenue, starting with approximately $4.4K at the end of March and seeing a decline to around $1.8K by mid-April. Revenue peaked again at about $3.6K in late May before settling at roughly $2K by the end of June. The app's downloads saw a peak of 2.9K in late April, followed by a downward trend reaching around 1.3K in mid to late June. Active users initially decreased from 39.8K to about 35.5K, with a slight recovery to 35K by the end of the quarter.
Pixel Art － Color by Number by Easybrain Ltd showed varied weekly revenue, starting around $1.8K and peaking at $2.7K in early April. The revenue then stabilized between $1.6K and $2.4K through the quarter. Weekly downloads began high at 5.9K but dropped to around 2.8K by early June, with a slight increase to nearly 4K by the end of the quarter. Active users fluctuated, starting at 77.6K in late March, dipping to 60.9K in early June, and rising back to 68.9K by late June.
Adult Coloring Book - Pigment from Pixite Inc. maintained relatively stable weekly revenue, averaging around $1.4K, with minor fluctuations throughout the quarter. Downloads saw a significant spike to 3.8K in early May, followed by a decline, ending the quarter with approximately 1.8K. Active users also showed a peak in early May at 9.9K, before stabilizing around 8.5K by the end of June.
Color by Number：Coloring Games by Wildlife Studios had a steady increase in revenue, starting at $672 and reaching around $922 by late May, with minor fluctuations thereafter. Downloads peaked at 2.6K in early April but generally trended downwards, finishing the quarter at about 1.4K. Active users started at 17.4K and saw a gradual decline to approximately 13.5K by the end of June.
Coloring Book for Me from Easy Tiger Apps, LLC. showed stable weekly revenue, mostly around $700-$800, with a peak of $860 in mid-April. Downloads remained relatively low, peaking at 1.2K in early April and ending the quarter at around 839. Active users followed a similar trend, starting at 1.9K and slightly decreasing to around 1.3K by the end of June.
These insights are powered by Sensor Tower, where more detailed data and analysis can be found.
